Head-to-Head Comparison
HubSpot Marketing Hub vs Keap
Side-by-side comparison of capabilities, pricing, and positioning. 2 shared capabilities, 3 unique.
HubSpot Marketing Hub
by HubSpot
FREEMIUM
"Marketing Software that Grows and Converts Demand"
Best for: New customers and marketing teams
What each tool does best
HubSpot Marketing Hub
- ✓ Integrates CRM, content, and campaigns seamlessly
- ✓ Personalized, automated messaging across every channel
- ✓ AI-powered tools for marketing automation
- ✓ Free plan available for up to 2 users
- ✓ Professional Onboarding for a fee of $3,000
- ✓ Enterprise Onboarding for a fee of $7,000
Keap
- ✓ Messages limit increases from 500 on Tier 1 to 25,000 on Tier 6
- ✓ Number of minutes increases from 100 on Tier 1 to 2,000 on Tier 6
- ✓ Price starts at $24/mo on Tier 2 and goes up to $279/mo on Tier 6
- ✓ Messages: 500 on Tier 1 vs 25,000 on Tier 6
- ✓ Number of minutes: 100 on Tier 1 vs 2,000 on Tier 6
- ✓ Price: Included on Tier 1 vs $279/mo on Tier 6
Capabilities compared
Shared (2)
Email Marketing
Marketing Automation
Only on HubSpot Marketing Hub (1)
Lead Generation
Only on Keap (2)
Contact Management
Sales Pipeline